Saturday, October 25, 2008

Riding the "Magic Bus"

Here's a short video of the brainstorming event with our 'dream team' members.

Friday, October 24, 2008

'Dream Team' Brainstorming Event

The brainstorming event with our dream team members took place on a bus. We rode around downtown Indianapolis and stopped at key locations and did narratives (past, present and future) of mass transit as it relates to Central Indiana. We also facilitated brainstorming exercises.

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Group Brainstorming Jam Session

We came together to brainstorm possible ideas. The brainstorm session was very loose and all ideas were written down. We encourage "wild" ideas and to go for quantity.

Our Problem Statement: Inadequate public transportation funding, in Central Indiana, is the result of a lack of urgency to act within local government.

We started with the words; "ways to create urgency" from there the ideas started flowing. The pace was fast and steady. The goal of this session was to foster an environment were ideas are not judged.

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Our next step was to facilitate a brainstorming event with our dream team of content experts, front liners and users of public transportation.

Tuesday, October 21, 2008

City Leaders Take Trip to Study Mass Transit

Indianapolis - The city is looking at other cities for ideas to build an efficient mass-transit system in Indianapolis.

As part of their research, dozens of city leaders took a chartered jet to Denver for a three-day trip to study the Mile High City's new light rail.

"They've done a lot with mass transit," said Indianapolis Chamber of Commerce President Roland Dorson.

Read the article (WTHR 13)

Thursday, October 16, 2008

City Planning More Bike Lanes

Indianapolis - Bike to work day happens once a year, but the mayor would like to see more people bike to work every day.

"As you know we're committed to being a more sustainable city and that includes being bike friendly," said Mayor Greg Ballard. (WTHR 13)



Read the article (WTRH 13)

Friday, October 10, 2008

Is Indy Cool-Proof?

This article mentions two innovative transportation options; The Bike Dispenser and Zipcar, currently not available in Indianapolis.

Read the article (Indy.com)

Thursday, October 9, 2008

IndyGo Public Meeting

On Thursday, October 2 we attended a public meeting where IndyGo discussed fare increases, route eliminations and overall operation state of IndyGo. Many IndyGo riders expressed their concerns about the new changes.

After the meeting we met Michael A. Terry; Interim President & CEO of IndyGo and discussed some of the issues regarding Mass Transportation in Central Indiana as well as what other U.S. cities are doing to enhance their transit systems.

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Read and watch IndyGo meeting coverage, IndyGo Decides To Up Rates (WISH TV 8)

Research Findings Overview Presentation

After finding cited facts and analyzing our research we defined the problem; 'Inadequate public transportation funding, in Central Indiana, is the result of a lack of urgency to act within local government.'

We spent the following week editing copy and visual content for our presentation. We presented to the senior visual communication class at Herron.

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Selected screen captions of our presentation (above)



After the presentation we debriefed and started preparing for the next step.



Our next step is communicating with our 'dream team' members to further discuss the issues, brainstorm possible ideas and solutions.

Wednesday, October 1, 2008

Research Findings

We recently spent time talking with commuters and users of public transportation. Their input is greatly helping our research process. We are analyzing the information through different lenses. This is granting us deeper understanding of the issue from various perspectives.

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